With a string of notable accomplishments, Chuck Thomas is a recognized expert in business marketing and communications. He is a strategic thinker, team motivator and hands-on creative. Through ads, public relations, events, licensed properties, direct mail, technology, music and film, Thomas has generated more than 32 billion audience impressions, helped raise hundreds of millions in sales, funding and contributions, and driven millions of people engage clients at their websites.
During studies at Eastman School of Music, Chuck Thomas learned to harness diversity and complexity as a jazz composer to create an emotional, moving experience. With that understanding and his strategic mind, Mr. Thomas reapplied that learning to help companies powerfully connect their vision with their market. The results have been imaginative and compelling brand initiatives for some of the nation’s fastest growing companies.
You have probably seen his work as Thomas has accumulated over 32 billion career audience impressions building brands for the world’s best-known companies.
Thomas is a noted expert and speaker in the field of creative branding. He successfully registered and trademarked The VALCORT Creative Branding Process®, a simple way to create successful new products, build loyal customers, and increase profitability. He has consulted with CEOs and marketing professionals from healthcare, financial services, technology, communications, manufacturing industries to create branding strategies and award winning, innovative executions.
Thomas learned his craft as an independent creative and brand strategist for the Chicago advertising community working with top agency clients including McDonalds, United Air Lines, Frito-Lay, Toyota, 7-Up, AT&T, Kraft, Anheueser Busch, Hasbro, General Mills and others. He won numerous awards for his work and was nationally known for creating innovative digital sampling for commercial music soundtracks.
Thomas is a strategic marketer, and helped shape and execute the 10 year repositioning and communications plan, rebranding the 100 year old, $20 million non-profit called Wiley House to national and international prominence as KidsPeace, The Center for Kids Overcoming Crisis, now topping $110 million. In the course of executing this plan, he developed more than 30 strategic initiatives to establish KidsPeace as the undisputed world leader in children’s counseling services.
Thomas is the recipient of the national “KidsVoice Award” for his extensive public work giving voice to America’s children, and in 1999 was the recipient of three Telly Awards, three Houston International Film Festival Silver Stars, The 1999 WebAward, and New York Festivals Awards for outstanding achievement. He has also received a Chicago Advertising Association Addy, a Golden Trumpet from the Publicity Club of Chicago, multiple Gold awards from The Houston Film Festival, a RIAA Certified Gold Record, plus awards from The Globals, The U.S. International Film and Video Festival, The Mercury Awards, and The HMR Awards