Jessica is a marketing leader driven by her dual passions of consumer-driven insight and social impact. Jessica previously led Apple’s retail expansion efforts in China, where she designed and implemented platforms seamless interactions. Now at Nike, she recently had a blast driving the World Cup 2018 campaign and global consumer activation.
Jessica has a MBA from Northwestern University’s Kellogg School of Management with expertise in branding and strategy. While there, Jessica launched 51Grow, a design-driven company focused on personalized marketing growth strategies for individuals and organizations with clients such as Peninsula Hotel, Social Venture Group, and Kimpton IHG. She is now the co-founder of WomenRise China, an organization where barriers are broken for rising female talent in the workplace.